Monday 10th March - 05:20 PM GMT
The Opening Interview: Why More is Less
The Balance of Choice
We tend to think more is better. More choice, more money, more close friends, more power, and more opportunity. And the less we have of these, the more we should strive to achieve them.
Such a view, however, argues Barry Schwartz, author of groundbreaking book The Paradox of Choice, is mistaken. More can lead us to be psychologically overloaded, unsatisfied, and tyrannised by the burden of choices that present themselves to us.
Join this exclusive, interactive, and audience-facing opening interview to find out why, and pose any of your burning questions.
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Barry Schwartz
Pioneering psychologist
Barry Schwartz is an American psychologist and the Dorwin Cartwright Emeritus Professor of Social Theory and Social Action at Swarthmore College. He is author of several famous books including Why We Work and The Paradox of Choice.
Schwartz is famous for his insight that too much choice paradoxically limits freedom.