The relative price stability after 2008 has come to an abrupt end throughout the West. Despite the usual suspects of supply shocks and wage pressure, a new source of inflation has been blamed for the current crisis. That of 'greedflation'. Both the IMF and ECB have blamed excess profiteering for the current levels of inflation, but this runs counter to economic logic. Professor Paul Middleditch argues that greedflation is a convenient excuse for central bank failures over the last decade and that they need to re-capture the element of surprise to prevent a crisis.